In Conscious Company

Organisations ought to be treated as a new form of collective life along with family and society. Sri Aurobindo explained that like the individual, the nation, society (or organisation) also has a body, an organic life, a moral and aesthetic temperament, a developing mind and a soul for the sake of which it exists. Like the individual, it is a group-soul that must become more self-conscious to attain a holistic well-being. Knowledge and beliefs held at an organisational level generate a closed self-referential system where the organisation simultaneously reinforces its beliefs and creates its own environment. We use the term ‘collective consciousness’ in organisational perspective to denote the wholeness that is formed by the members of an organisation coming together. Market consciousness is the first and primary level of collective consciousness of business organisations. Socially conscious organisations are based on mutual recognition and acceptance of others like customers and other channel partners. Spiritual consciousness organisations adopt a caring attitude towards existence. A socially and spiritually conscious leadership is critically important for the organisations to evolve to the higher levels of consciousness. In a world where more than three-fourth GDP is produced by organisations and more than half of the human population spends more than a third of the waking hours in organisations, it is important to work upon enhancing organisational consciousness.

Source: Economic Times, 11/10/2018