OUP launches Oxford Achiever

Oxford University Press (OUP) has launched ‘Oxford Achiever, a comprehensive web-based English language learning and assessment solution for primary and secondary school students in Hyderabad. Oxford Achiever is the first paid digital offering by OUP India, which is fast building a full suite of digital and assessment products and services. There are more digital products and ‘app’ launches on the anvil in this financial year – including the OUP dictionary and atlas ‘app’.

Ranjan Kaul, Managing Director, Oxford University Press India said, “I am indeed proud that we are launching Oxford Achiever, which is testimony to OUP’s continuous commitment to working with schools for improved learning outcomes. Oxford Achiever meets the requirement of schools for continuous assessment of English language skills as also provides the necessary diagnostics for self-paced learning. It is one of OUP India’s key digital innovations to be launched this year, which will use technology and are far more learner-centric.”

“I am delighted to be a part of this event by Oxford University Press, which has been at the forefront of education publishing in India, especially in the context of ELT books. A structured level-based offering, such as Oxford Achiever, should help students make steady progress in language learning.” said Prof. Paul Gunashekar, Professor in the Department of Materials Development, Testing and Evaluation, and Dean, Publications at the English and Foreign Languages University (EFLU), Hyderabad.

Oxford Achiever has been successfully pilot-tested by OUP India in schools from different regions and the feedback from students and teachers has been positive. Oxford Achiever covers six core areas of English – Listening, Speaking, Reading, Writing, Vocabulary and Grammar.