The 12th International Tourism Mart (ITM) takes place in Kaziranga from November 26 to 29, 2024. This annual event aims to connect tourism businesses from northeastern India, which encourages partnerships among various stakeholders, including buyers, sellers, and media. The Ministry of Tourism organizes this mart to showcase the region’s tourism potential.
Focus on Sustainability
This year’s event marks sustainability and aligns with the “Travel for Life” initiative by the Ministry of Tourism. The goal is to reduce environmental impact. Participants will use energy-efficient methods. The use of single-use plastics will be avoided.
Expected Participants
Around 400 participants are anticipated, which includes tour operators, hoteliers, and homestay owners. Tourism service providers and influencers will also attend. Government officials and media representatives are key stakeholders. International students will participate to gain vital information about the tourism sector.
Event Highlights
The three-day programme features diverse activities. Presentations by state governments will inform attendees about local tourism. Business-to-business meetings will facilitate networking. Panel discussions will address industry challenges and opportunities. Food demonstrations will showcase local cuisine. Cultural evenings and live music will enhance the experience.
Participants will enjoy technical visits to important sites. The Charaideo Moidam is a UNESCO World Heritage Site. Kaziranga National Park is renowned for its biodiversity. The Hathikuli Tea Estate offers vital information about tea production. The Orchid and Biodiversity Park showcases regional flora.
Media Coverage
Media representatives will cover the event extensively. They will highlight the potential of northeastern tourism. Coverage aims to attract both domestic and international tourists. The event will serve as a platform for promoting sustainable tourism practices.
Important Facts for Exams:
- Charaideo Moidam: Charaideo Moidam is India’s 43rd UNESCO World Heritage Site. It is important for its historical burial mounds. The site reflects the cultural heritage of the Ahom dynasty.
- Hathikuli Tea Estate: Hathikuli Tea Estate is known for its high-quality tea production. It offers vital information about traditional tea cultivation. Visitors can learn about the tea-making process and its history.
- Kaziranga National Park: Kaziranga National Park is famous for its one-horned rhinoceros. It is a UNESCO World Heritage Site. The park is home to diverse flora and fauna, attracting eco-tourists.
- Travel for Life: “Travel for Life” is an initiative by the Ministry of Tourism. It promotes sustainable tourism practices. The initiative aims to reduce environmental impact and encourage responsible travel.
